branding & identity

photo direction for koé

July 02, 2018

photo direction for koé
branding + photo direction
https://www.koe.com/

credit:
2018SS
branding & design consulting : artless Inc.
creative & art direction: shun kawakami, artless Inc.
art direction & design: kazuki kaneko, artless Inc.
project management: asami kinoshita, ken aoki, artless Inc.
photography: kyohei matsuda, mash creative
hair & make up: mika furukawa, mash creative
botanical styling: nobuaki kawahara, REN
client: STRIPE INTERNATIONAL INC.

2017AW
branding & design consulting:  artless Inc.
creative & art direction: shun kawakami, artless Inc.
art direction & design: kazuki kaneko, artless Inc.
project management: asami kinoshita, artless Inc.
photography: yuji inagaki, W Inc.
interior styling: katsuya kubokawa
food styling: miho kawakami
hair styling: hiroki, W Inc.
make up: kazuko hayasaka, W Inc.
coordination: W Inc.
client: STRIPE INTERNATIONAL INC.

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Since 2017 we have been in charge of branding for lifestyle brand “koé” and art direction for the key visuals of each season. Through our work, we helped visualize the brand’s concept “new basic for new culture” and their ethical and neutral brand ethos.

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artlessは2017年より、ライフスタイルブランド「koé」の継続的なブランディングを担当し、各シーズンのキービジュアルのトータルディレクションを行なっています。新たなブランドコンセプト「New Basic For New Culture」のもと、エシカルでニュートラルなブランドの空気感をビジュアルで表現しています。

2018SS
koe_2018_summer

2017AW
_E7A1822
_E7A2393
_E7A0667
_E7A1394
_E7A1731


© artless Inc. All rights reserved.art direction + design by artless (tokyo) / interactive design by manmaru (paris) / sound by noiselessly