installation & interior

art installation for starbucks | q-front shibuya

February 01, 2016

starbucks | q-front shibuya
art installation

credit :
creative direction: artless Inc.
planning, art direction: shun kawakami, artless Inc.

design: nao nozawa, artless Inc.
photographer: yuu kawakami
client: Starbucks Coffee Japan, Ltd.

We had the great pleasure of designing a mural for Starbucks Q-front; a popular attraction unto itself, located in the prime location of Shibuya and overlooking the busiest crossing in the world.

We depicted the ‘Coffee Belt’, an imaginary band that stretches around the world that encompasses major coffee growing areas; as a semi-three dimensional map using carefully arranged cubes of wood
of varying sizes and colors. A mosaic of pixels, representing the cutting edge digital scene of Shibuya, expresses the fabric patterns that are originated in the coffee producing regions.

Through our design, our aim was to create a warm atmosphere that would envelope customers as they make their purchase on the first floor and then on the second floor, take a leisurely sip of their coffee as they watch the hustle and bustle of the city below. We believe Starbuck’s hospitable spirit and our design philosophy was conveyed through the use of wood and handwritten text and other meticulously thought out details.

We are extremely proud and delighted that we were able to contribute our design to an iconic Starbucks store; visited by millions, locally and from abroad. It would be our pleasure if you drop by whenever you visit Shibuya.

Lastly, we would like to extend our gratitude to the many who supported us and helped bring our vision to reality.

世界的に人気のある東京の観光スポット渋谷の一番目立つ場所にある渋谷Q-frontのスターバックスコーヒーSHBUYA TUSTAYA店の壁面アートをデザインしました。






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© artless Inc. All rights direction + design by artless (tokyo) / interactive design by manmaru (paris) / sound by noiselessly