branding & identity

10 TEN | MIKAN / EHIME / JAPAN – (brand design)

April 22, 2013

10 TEN | MIKAN / EHIME / JAPAN:
brand design [logo, naming, package, website etc…]

* 10(TEN) is new brand for Ehime Mikan.

www.10-mikan.com

The good life with lovingly nurtured mikan The joy of sharing delicious treats with good friends. 10 helps take such a simple yet rich lifestyle into the future.

credits :
creative direction and interior design: upsetters architect
art direction and total design: artless Inc.
botanical direction: REN
photo: masahiro sanbe


Award:

GOOD DESIGN AWARD 2013
グッドデザイン賞

10 TEN – brand Logo & package design


Logo:
concept, naming & design by shun kawakami (artless)


interior design:
upsetters architect

10_021

10_031

10_041

10_061

10_071

_MG_6939

_MG_6813

_MG_6833


© artless Inc. All rights reserved.art direction + design by artless (tokyo) / interactive design by manmaru (paris) / sound by noiselessly